Customer Testimonial

Esselte Product Catalog: produced in 23 different languages
Company:Esselte Leitz GmbH & Co KG
Publications / Projects:Esselte Product Catalog
Category:Content Marketing, Catalogs
Number of Users:7
Installation:2008
Frank van Wetten, Head of Marketing Services, Esselte Leitz GmbH & Co KG

“Whereas corrections and layout of the catalogs used to take 75 percent of the total production time, these steps in the workflow today only take 25 percent. We could reduce 80 percent of our costs for external staff and composition thanks to K4 in our new editorial solution.”

Frank van Wetten, Head of Marketing Services, Esselte Leitz GmbH & Co KG

Esselte promotes its file systems and office materials via product catalogs, that are published bi-yearly in 27 country versions with a coverage from 5,000 up to 50,000 copies. Ever since February 2008 Esselte uses K4 at seven workstations in an integrated K4- and ModeS-based production solution, that has proven efficiency during the production of 5 different annual catalogs already. Thanks to the re-structuring, the editorial department can work much more efficient. The advantage is obvious: Enormous time savings are leading to a reduction of costs for layout and composition as well as for the costs for external staff.

Case Study (PDF)

Article from "prepress – World of Print" 4/2009 (GERMAN)