Editorial Televisa, World’s Largest Spanish-Language Publisher, Goes Live with K4

Managing Editor Inc. (MEI), an Adobe premier development partner and vjoon‘s K4 integration partner in the Americas, recently announced that Editorial Televisa has begun live production with the vjoon K4 publishing system. Editorial Televisa is the Mexico-based print branch of Grupo Televisa, the largest media conglomerate in Latin America, known throughout the world for its television production, programming and broadcasting.
MEI distribution partner Informática Dalai SA de CV is handling K4 consulting, installation and training at Televisa. Dalai has already completed the first phase of deployment, which includes 110 users across 27 magazine titles currently producing live issues with K4 in Mexico City. Editorial Televisa is the leading publisher of Spanish-language magazines, with titles distributed in Mexico, the United States and throughout Latin America. Its portfolio includes popular women's publication Vanidades, entertainment title TV y Novelas and music magazine Furia Musical. Editorial Televisa also produces Spanish-language versions of renowned publications such as Cosmopolitan, Harper's Bazaar and Men's Health. Editorial Televisa's magazines have a paid annual circulation of 137 million.
Televisa decided to move to K4 in late 2008 to enhance productivity and improve quality, to prepare for future development and to increase overall accountability. The company was planning a comprehensive reengineering of its publishing workflow to manage its massive catalog in a more standardized and efficient manner, and decided it was necessary to incorporate a powerful, reliable editorial system. So far, Televisa production staff has been very pleased with the smooth transition to K4.
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