Survey: Corporate Publishing on the Upswing
October 26, 2011
The social media trend boosts corporate publishing. This is one of the key findings of the second “Corporate Communication and Public Relations Practice Monitor“ in Switzerland, initiated by BPRA, HarbourClub, pr suisse, SPRI and USI.
54 percent of the polled see an increasing influence of digital communication on the communication scene. Therefore, they seek to publish their information well-directed. The most important media are annual reports, Websites, employee and customer magazines (31%).
Click here for the whole survey.
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