Publishing in Any Tablet Format with vjoon K4

October 26, 2010

vjoon® continues to resolutely implement the Unified Publishing Process, enabling easy multi-platform and multi-screen publishing for both media companies and corporate publishers. The integration of K4 with the Adobe® Digital Publishing Suite enables highly automated production of individual digital editions for diverse tablets such as Apple iPad, Samsung Galaxy, RIM Playbook, and other upcoming Adobe AIR™-based devices. The comprehensive E-commerce and Analytics Services beyond the Digital Publishing Suite are benefiting both media companies and corporate publishers. For one, they support flexible payment and merchandising models to monetize content directly, for example, via the Apple App Store and the Google Apps Marketplace. For the other, online analysis tools such as Adobe SiteCatalyst® (powered by Omniture) provide a global means of assessing advertising effectiveness. They enable publishers to accurately track and rate usage behaviors, optimize their digital editions accordingly, and boost advertising revenue. K4 customers like WIRED, The New Yorker, The Red Bulletin, bulletin by Credit Suisse and the German Wandermagazin already take advantage of the Adobe Digital Publishing Suite. Professional publishers that would like to deploy and sell commercial applications prior to general availability of the Digital Publishing Suite are invited to join the Adobe Digital Magazine Publishing Prerelease Program.

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